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Image 1 of 4 The Korte Company challenged us to quickly learn their brand’s “feel” for a few jobs with short timelines. This ad ran in a Las Vegas publication targeted at non-profits. It was an opportunity in co-branding with the additional task of tying back to the Nevada Cancer Institute’s tagline – “cancer is fought here.” To tell the story, we used bold copy complemented by an aerial shot and a unique texture to give this a militaristic feel.
Image 2 of 4 In order to announce The Korte Company’s involvement in the American Cancer Society Relay for Life®, we wrote and designed an e-blast that they could send out to everyone in their Las Vegas database. Again, the objective was to build off of the brand look and voice that they had already established with previous marketing efforts.
Image 3 of 4 Social Media is here to stay and many forward-thinking companies are beginning to embrace sites such as Facebook and Twitter. The Korte Company is no exception. The Facebook page offers candid internal happenings and debates that occur from week to week.
Image 4 of 4 And the Twitter page connects with those interested in green design-build and sustainability. Followers are beginning to line up.