For more than ten years, we’ve been carrying out the implementation of our clients’ strategies, delivering services that include brand positioning, content marketing, SEO (search engine optimization), website development and optimization, email, account-based marketing and sales enablement.
Our full-time staff of 15+ includes the following:
- Marketing Strategists. Our strategy team specializes in the research, creation of strategies and measurement of results. Some key skill sets include content strategy, SEO (search engine optimization), website optimization, email marketing and sales enablement.
- Copywriters. Equipped with journalism backgrounds, our writers are experts at extracting knowledge from the brains of our clients’ subject matter experts and translating that into written content that resonates with their audiences.
- Designers. Our designers are as much consultants as they are designers. Well versed in UX (User Experience), user flows and conversion optimization, it’s their job to create a visual experience on your website that engages visitors and directs them into your sales funnel.
- Account Coordinators. We pride ourselves on exceptional client service. Each of our clients has a dedicated Account Coordinator that serves as a liaison – there to answer calls and keep projects on track.
Two notes about our implementation services
First, we won’t do implementation services for a client before developing strategy. Most clients start with our Industrial Marketing Road Map consulting project to lay a foundation for your marketing investment. And on a quarterly basis, we’ll conduct research to identify your best opportunities and develop written plans for implementation. This is an ongoing, rinse-and-repeat process that’s focused on continuous improvement.
Second, we don’t offer a la carte services or one-off projects. All of our client work is intended to be part of a long-term, big-picture engagement. Particularly with inbound and content marketing (our bread and butter), results don’t happen overnight. Prior to the commencement of our engagement together, we’ll set expectations with you for how long we expect significant results to materialize.