Erik is a demand generation strategist with an analytics background. He follows detailed data stories to chart the clearest path forward for clients.
He earned a bachelor’s degree in business administration with a specialization in digital marketing from Southern Illinois University Edwardsville. Before joining Gorilla, he worked for both in-house marketing departments and at agencies. He built highly targeted ad campaigns using detailed customer data and audience segmentation across a range of industries, from franchising to hospitality to construction.
Outside of work, Erik enjoys all things outdoors. You can find him on his bike, trail running or camping with his partner Hannah – and sometimes even with their two leash trained cats, Owl and Duck. He lives in St. Louis, Missouri but also roams trails of our national parks whenever he can.
