The Manufacturing Executive: Episode 28
Episode show notes
What is Voice of Customer? How can Voice of Customer be used to curate tailored content across your industry? Why is this important?
These are a few of the many questions answered on today’s show with industry expert, Dave Loomis.
- How do you facilitate a voice of customer meeting?
- What are the benefits of a voice of customer meeting?
- Understanding the pain customers feel and ideal outcomes
Want more resources and information?
For more ways to serve others as an individual or business, Dave has written a book called Marketing Is Everything We Do. Dave also suggests checking out New Product Blueprinting by Dan Adams and Jobs to Be Done by Tony Ulwick.