Google Analytics is a free online tool for measuring your website’s performance. Analytics is filled with a wealth of data and can be overwhelming if you don’t know what you’re looking for, so I put together this 5-minute video that shows you the basics. This will at least get you started looking at visitor statistics and traffic sources, as well as evaluating the content on your site that’s being viewed or ignored.
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Our Tactical Guide to Industrial Lead Generation will teach you how to attract, engage and convert ideal-fit prospects into real leads, move them into your sales funnel and measure results.