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You do not like anything (or how to give constructive design feedback)
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Learn how to talk about design in a meaningful way when giving feedback to a designer.
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podcast
PODCAST: How to Create Video Marketing that Drives Results in the Industrial Sector w/ Danny Gonzales
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Danny Gonzales, CEO of Industrial Sage and Optimum Productions, talks about the shift toward video in manufacturing content consumption (and what you can do).
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Why and when you should write emotional content
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Everything we read makes us think. Some of what we read makes us feel. Read why and when your marketing team should create emotional content—and how to make it hit its mark.
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podcast
PODCAST: Stop Giving Away Engineering and Consulting Services for Free With Joe Sullivan
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Our own Joe Sullivan delivers a solocast about how to get paid for the consulting or engineering work you're used to giving away for free – just to win the job.
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article
How to hire a marketing director for your manufacturing company
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In this article, we detail some things that will give you the best possible chance for success as you look to hire a marketing lead.
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podcast
PODCAST: The Power of the CAD Model With Adam Beck
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Adam Beck, Director of Marketing at CADENAS PARTsolutions, talks about CAD models as lead generation tools.
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podcast
PODCAST: Create Sustainable Growth By Knowing Your Market With MJ Peters
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MJ Peters, VP Marketing at Firetrace International, talks about creating sustainable growth for your manufacturing company.
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podcast
PODCAST: You Don’t Have to Blog: Content Marketing for Manufacturers That Works With Nick Goellner
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Nick Goellner, Sales & Marketing Director at AME and Managing Director of Making Chips reveals the most effective form of content he's seen in manufacturing.
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article
How to get (some) bang for your buck advertising with trade publications
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Trade pubs. They're part of our lives. But maybe we're not harnessing their value the right way. Here's a unique idea from guest contributor Matt Sciannella.
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podcast
PODCAST: Introducing The Manufacturing Executive Show
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On this weekly show, we'll interview manufacturing leaders and sales/marketing experts to explore actionable strategies that are driving midsized mfgs forward.
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