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I’ve always believed that even the smallest of shops, like our own three-person digital marketing agency, can (and does) generate enough content to satisfy even the hungriest of content calendars – provided that that content calendar lines up with the desired capacity of the market at hand. I know, it seems hard to believe, but...

If you’ve ever wondered what companies or organizations have been looking at your website, start here. This 4-minute video walks you through Google Analytics’ Network report, giving you at least some limited insight into who your website visitors are.

The last month taught us what it would be like to work two full-time jobs simultaneously. Now that the event has passed, we’re happy to announce that Get Digital 2 was a big success. Our objective with this seminar, in comparison to our June Get Digital, was to focus less on philosophy and more on...

Infographic I put together detailing the three elements of finding your online voice. All are essential in nailing the “tone” of your brand. Hope it helps. If it does, print it and post it. Related Blog Posts 10 tips to a stronger, harder-working, no-nonsense tagline Branding a lawn mower shop

I’ve been challenged with the task of writing a tagline for a large, national player in a blue-collar industry. I have to admit – it’s been some time since I’ve had this challenge. Anymore, it seems like the majority of my writing aims to be 140 characters. Hard to believe that something even shorter than...

A long, scrolling compilation of some of our favorite logos While our focus has changed to be more on the digital experience of a B2B brand, we still like to get our hands dirty and do some logo work every now and then. And below, these are a few of our favorite examples. Recent additions...

Today, while eating my leftover chicken stroganoff (yessiree – really trying to cut back on this whole cholesterol thing) for lunch, I was perusing some old stories, Twitter links, etc. etc, and I came across this piece – Branding in the Digital Age: You’re Spending Your Money in All the Wrong Places by David C. Edelman in the...

You know it’s a good idea when that’s your reaction. Below is a blog post I just penned I mean typed for our Get Digital project. I wouldn’t be reposting, except it’s so incredibly relevant to our humble (and still humble) roots. Hope you enjoy. Hoping it helps. “Ever heard of LiquidSpace? ” We hadn’t either....

Google Analytics is a free online tool for measuring your website’s performance. Analytics is filled with a wealth of data and can be overwhelming if you don’t know what you’re looking for, so I put together this 5-minute video that shows you the basics. This will at least get you started looking at visitor statistics and traffic...
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